Vinpro represents 2 500 South African wine grape producers, cellars and wine-related businesses, while providing strategic direction, rendering specialised services and driving people development.
Vinpro is a non-profit company which represents 2 500 South African wine producers, cellars and industry stakeholders. The organisation liaises closely with Government and industry role players on issues that have an impact on the profitability and sustainability of its members and the industry as a whole. It keeps its members and the broader industry informed of industry trends and technical expertise and renders specialised services ranging from soil science to viticulture, agricultural economics and transformation and development.
Vinpro was established in 2003 to render professional and need-driven consultation services in viticulture, oenology, soil science, agro-economy and general management. Vinpro’s roots lie in KWV’s establishment in 1918 to represent the interests of South African wine grape farmers.
After the restructuring of KWV Group Limited, Vinpro opened its doors on 2 January 2003 as the wine producer’s new independent organisation. After close to five years as a co-operative, Vinpro converted to a company and Vinpro Ltd (limited by guarantee) was born on 22 May 2008. The company is now registered as Vinpro NPC (non-profit company).
Vinpro and the South African Liquor Brandowners’ Association (SALBA) liaise closely with regard to advocacy with Government, civil society and industry. Vinpro also collaborates with the business units SAWIS, WINETECH, WoSA and the SA Wine Industry Transformation Unit.
THE VINPRO FAMILY
Vinpro consists of the following divisions and affiliates:
- Consultation Service
- Agricultural Economy
- Wine Business
- Transformation & Development
- WineLand Media & Communications
- HR & Finance
- Admin & Special Projects
- Stakeholder Engagement
- FarmMS (85% shareholding)
- Vititec (100% shareholding)
MEMBERS & FUNDING
Vinpro has four membership categories:
- Primary Wine Grape Producer
- Private Cellar or Wine Estate
- Producer Cellar
VinPro is a non-profit company, with its main revenue derived from investment income, consultation fees and products.
4 FOCUS AREAS
- >50 forums
- Organisational Structures
SPECIALISED PRODUCTS & SERVICES
- Soil & GIS
- Vititec Plant Material
- Agricultural Economics
- Supply Chain
- WineMS IT Software
- Wine Tourism
- Publications, eg WineLand, SAWID & Vinpro Cost Guide
- Web & Social Media
- Information Days, Workshops, Seminars & Study Groups
- Ethical Trade
- Socio-economic Upliftment / Harm Reduction
- BEE Support
6 KEY OBJECTIVES
PRODUCER: Improve productivity & profitability through tailor-made services, products, information & training.
PROCESSING/VALUE-CHAIN: Help create an enabling environment through innovative wine-related business solutions and advocacy on regulatory issues.
INDUSTRY: Give a voice to industry in the public domain and address them through close collaboration with industry stakeholders.
SOCIAL COMPACT: Form partnerships and align goals between Government, Industry and Labour through round table discussions.
TRANSFORMATION: Take sustainable transformation forward through involvement in career development programmes, land reform initiatives and support to BEE businesses.
EFFICIENCY: Improve efficiency within the company through training, development of personnel and an innovation drive.
We uphold the value of integrity, making sure that our values, methods, measurements, principles, expectations and outcomes are guided by consistency, honesty and accuracy.
CLIENT ORIENTATION IN QUALITY PRODUCTS AND SERVICES:
We render needs-driven services and products, adhering to the highest quality in terms of presentation, functionality, choice, value, relevance, consistency, accuracy and environmental impact.
We strive towards being clear, transparent, honest and accurate when communicating relevant information to internal and external parties at frequent and timeous intervals.
We strive towards continuous renewal and improvement of VinPro’s business model, by creating an environment that promotes creativity and innovation.
We are able to anticipate and adapt to external and internal changes.
Ensuring that VinPro, its clients, the environment, community and employees can meet needs, while providing for future generations.
BOARD & MANAGEMENT
Vinpro’s board of directors include regional producer and cellar representatives, as well as co-opted specialists.
Anton Smuts (Chairman, producer representative Robertson)
Phillip Retief (Vice Chairman, cellar representative Robertson/Klein Karoo)
Petrus Bosman (Paarl)
Hendrik Botha (Worcester)
Albert Brink (Orange River)
Pieter du Toit (Malmesbury)
Sakkie du Toit (Breedekloof)
Karl Jansen van Rensburg (Olifants River)
Niël Joubert (Klein Karoo)
Carl van der Merwe (Stellenbosch)
Sharon February (Specialist)
Mutle Mogase (Specialist)
Rydal Jeftha (Stellenbosch/Paarl)
Rico Basson (Managing Director)
Gerhard Bester (Finance & Human Resources)
Paiter Botha (Compliance & Special projects)
Christo Conradie (Wine Cellars, Agricultural Economy & Wine Tourism)
Phil Bowes (Transformation & Development)
Wanda Augustyn (WineLand Media & Communication)
Conrad Schutte (Consultation Service – Viticulture & Soil Science)