About Us

VinPro represents 2 500 South African wine grape producers, cellars and wine-related businesses, while providing strategic direction, rendering specialised services and driving people development.

 

COMPANY

VinPro is a non-profit company which represents 2 500 South African wine producers, cellars and industry stakeholders. The organisation liaises closely with Government and industry role players on issues that have an impact on the profitability and sustainability of its members and the industry as a whole. It keeps its members and the broader industry informed of industry trends and technical expertise and renders specialised services ranging from soil science to viticulture, agricultural economics and transformation and development.

View a VinPro Overview

 

BACKGROUND

VinPro was established in 2003 to render professional and need-driven consultation services in viticulture, oenology, soil science, agro-economy and general management. VinPro’s roots lie in KWV’s establishment in 1918 to represent the interests of South African wine grape farmers.

After the restructuring of KWV Group Limited, VinPro opened its doors on 2 January 2003 as the wine producer’s new independent organisation. After close to five years as a co-operative, VinPro converted to a company and VinPro Ltd (limited by guarantee) was born on 22 May 2008. The company is now registered as VinPro NPC (non-profit company). 

ORGANISATIONAL DESIGN

VinPro and the South African Liquor Brandowners’ Association (SALBA) liaise closely with regard to advocacy with Government, civil society and industry. VinPro also collaborates with the business units SAWIS, WINETECH and WOSA.

THE VINPRO FAMILY

VinPro consists of the following divisions and affiliates:

Divisions:

  • Consultation Service
  • Agricultural Economy
  • Wine Business
  • Transformation & Development
  • WineLand Media & Communications
  • HR & Finance
  • Admin & Special Projects
  • Stakeholder Engagement

Affiliates:

  • FarmMS (85% shareholding)
  • Vititec (100% shareholding) 

MEMBERS & FUNDING

VinPro has four membership categories:

  • Primary Wine Grape Producer
  • Private Cellar or Wine Estate
  • Producer Cellar
  • Affiliated

VinPro is a non-profit company, with its main revenue derived from investment income, consultation fees and products.

4 FOCUS AREAS

ADVOCACY

  • >50 forums
  • Government
  • Socio-economic
  • Technical
  • Organisational Structures

 

SPECIALISED PRODUCTS & SERVICES

  • Soil & GIS
  • Vititec Plant Material
  • Viticulture
  • Agricultural Economics
  • Supply Chain
  • WineMS IT Software
  • Wine Tourism
  • Transformation

INFORMATION TRANSFER

  • Publications, eg WineLand, SAWID & VinPro Cost Guide
  • E-newsletters, eg BEAT & BI Snap Shot
  • Web & Social Media
  • Information Days, Workshops, Seminars & Study Groups

 

PEOPLE DEVELOPMENT

  • Training
  • Ethical Trade
  • Socio-economic Upliftment / Harm Reduction
  • BEE Support

 

6 KEY OBJECTIVES

PRODUCER: Improve productivity & profitability through tailor-made services, products, information & training.

PROCESSING/VALUE-CHAIN: Help create an enabling environment through innovative wine-related business solutions and advocacy on regulatory issues.

INDUSTRY: Give a voice to industry in the public domain and address them through close collaboration with industry stakeholders.

SOCIAL COMPACT: Form partnerships and align goals between Government, Industry and Labour through round table discussions.

TRANSFORMATION: Take sustainable transformation forward through involvement in career development programmes, land reform initiatives and support to BEE businesses.

EFFICIENCY: Improve efficiency within the company through training, development of personnel and an innovation drive.

 

VALUES

INTEGRITY:
We uphold the value of integrity, making sure that our values, methods, measurements, principles, expectations and outcomes are guided by consistency, honesty and accuracy.

CLIENT ORIENTATION IN QUALITY PRODUCTS AND SERVICES:
We render needs-driven services and products, adhering to the highest quality in terms of presentation, functionality, choice, value, relevance, consistency, accuracy and environmental impact.

EFFECTIVE COMMUNICATION:
We strive towards being clear, transparent, honest and accurate when communicating relevant information to internal and external parties at frequent and timeous intervals.

INNOVATION:
We strive towards continuous renewal and improvement of VinPro’s business model, by creating an environment that promotes creativity and innovation.

ADAPTABILITY:
We are able to anticipate and adapt to external and internal changes.

SUSTAINABILITY:
Ensuring that VinPro, its clients, the environment, community and employees can meet needs, while providing for future generations.

BOARD & MANAGEMENT

VinPro’s board of directors include regional producer and cellar representatives, as well as co-opted specialists.

 

BOARD

Anton Smuts (Chairman, producer representative Robertson)

Phillip Retief (Vice Chairman, cellar representative Robertson/Klein Karoo)

 

PRODUCERS

Petrus Bosman (Paarl)

Hendrik Botha (Worcester)

Albert Brink (Orange River)

Pieter du Toit (Malmesbury)

Sakkie du Toit (Breedekloof)

Karl Jansen van Rensburg (Olifants River)

Niël Joubert (Klein Karoo)

Johann Krige (Stellenbosch)

SPECIALISTS

Sharon February (Specialist)

Mutle Mogase (Specialist)

 

CELLARS

Rydal Jeftha (Stellenbosch/Paarl)

 

MANAGEMENT

Rico Basson (Managing Director)

Gerhard Bester (Finance & Human Resources)

Paiter Botha (Compliance & Special projects)

Christo Conradie (Wine Cellars, Agricultural Economy & Wine Tourism)

Phil Bowes (Transformation & Development)

Wanda Augustyn (WineLand Media & Communication)

Francois Viljoen (Viticulture & Soil Science)